Speaker
Since 2010, Malte Landwehr has shared his knowledge at 100+ conferences across 5+ countries.
In speaker feedback rankings, he regularly places in the top three.
Unless requested otherwise, his talks are entertaining, educational, and slightly cheeky. Some call it edutainment.
For conference organizers
For events and publications, you are welcome to use the following text:
Malte Landwehr is CPO & CMO of Peec AI, ranked by Business Insider as one of the fastest-growing AI startups in Europe. He is a thought-leader in Enterprise SEO and AEO (Answer Engine Optimization).
Previously, the search engine optimization expert spent five years at idealo (most recently as VP SEO) and five years at Searchmetrics (most recently as VP Product). Malte worked in management consulting, conducted social media research at the WWU, co-founded an SEO agency, and built one of Germany’s 50 largest blogs.
For more than 15 years, he has shared his online marketing expertise online and at events across Europe. In addition to SEO and AEO, Malte is interested in product management, growth, and e-commerce.
Dietary restrictions: none
Print-quality photo: click here
2026 (Upcoming)
- Productlab Conference, Berlin - How to make LLMs love your product
- SEO & Content Club, Berlin - AI Search (Panel)
- SEO Campixx, Berlin - AI Search 2026: Was funktioniert, was nicht
- UK SEO Summit, London - AI Search 2026: The New Playbook for Visibility and Citations
- Search’n’Stuff, Antalya - The Citation Playbook: Data and Insights on the Most Cited Sources in AI Search
- Cloud Ecosystem, Berlin - SaaS/AI Community meets Malte Landwehr
- Tactixx, Munich - AI Search Optimierung 2026: Was funktioniert, was nicht - und welche Rolle spielen Affiliates?
- Première Vision, Paris - Agentic Commerce (Panel)
- Kommunikationskongress, Berlin - tbd
- Digital Bash GEO - tbd
- AI Marketing Praxis Tage - tbd
- SEO Day, Cologne - tbd
- Precis Masterclass - tbd
2026
- OMR, Hamburg - AI Search 2026: What really works - and what doesn't (Keynote)
- OMR, Hamburg - AI Visibility Tactics: How to Get Your Brand Cited by ChatGPT, Perplexity & Co. (Masterclass)
- SMX, München - The Citation Playbook: Data and Insights on the Most Cited Sources in AI Search
- Project A Portfolio Event - The rise of AI Search & how to navigate the marketing shift
- OMT Summit, Düsseldorf - AI Search 2026 – SEO im Zeitalter der KI-Suche
- ARRtist SaaS-Leaders, Hamburg - AI Search (Fireside chat)
- AI Marketing Alliance - Marketing to Machines: GEO & the Rise of Agentic Buyers
- Precis Masterclass - The AI visibility gap in B2B marketing
- B2Breakfast, Gothenburg - Winning the B2B buyer: how AI search is changing the game (Panel)
- Cloud Leaders - AI Search 2026: Was wirklich funktioniert
- BWS Community - AI Search 2026
- AI for Business, Berlin - AI Search: How to
- Search Seekers - Ask Me Anything zu E-Commerce & Enterprise SEO
- Growth Sessions, Berlin - Growth Stories from Europe with Peec AI & n8n
- BrightonSEO, Brighton - How ChatGPT shops: 1 million product carousels and the hidden fan outs that power them
2025
- BrightonSEO, Brighton - Source Wars: How to Secure Visibility in LLM-Driven Search
- DMEXCO, Köln - AI Visibility Tactics (Masterclass)
- PI Live, London - AI, SEO & the Future of Affiliate Visibility (Panel)
- GEO KNOW HOW, Berlin - GEO Reporting - Ziele, KPIs & Metriken
- SEO DAY, Köln - Wie man mit guter Datenanalyse die Performance in LLMs steigern kann
- Meantrix AI Breakfast, Berlin- Beyond Search: How Generative Systems redefine Visibility, Trust and Human Interaction (Panel)
- Signals AI Roundtable, Berlin - Optimizing for AI Answers: SEO in the Age of LLMs
- OMKMS, Münster - Suche & KI - Sind AEO und LLMO das neue SEO?
- Serena VC - LLM Visibility: Become a trusted source for AI
- Axel Springer B2B Marketing Summit, Berlin - Wenn niemand mehr klickt: Wie wir künftig Zero-Click-Content und den Traffic von ChatGPT & Co. analysieren und verstehen werden
- Rheinwerk Verlag: SEO für KI - Funktionsweise von Generative Engines: Wie KI Antworten generiert
- Rheinwerk Verlag: SEO für KI - Vom Prompt zum Plan (Workshop)
- heise Demo Day, Hanover- Peec AI & GEO
- Exposure Ninjas - Hidden Playbooks: How B2B SaaS Companies Dominate LLM Results
- hypt - Warum Google-Bewertungen der Banken über Sichtbarkeit in der KI-Welt entscheiden
- Netpeak - SEO and AI, and how it helps SBMs gain a competitive edge
- ProductsUp Customer Connect, Berlin - From SEO Strategy to GEO Execution
- YOYOBA - Tackling the AI Search Dilemma: Bridging Visibility and Business Impact
- Demand Mode - How To Rank In ChatGPT (Panel)
- CVC CMO Workshop - AEO/GEO Best Practices
- Revenue for Breakfast, Berlin - Successes and Failures in Al Search
- Affiliate Conference, Berlin - Ein Blick in die Glaskugel – wie wird die AI-Umwälzung die Ansprache von Zielgruppen der Affiliate-Branche verändern? (Panel)
- Threepipe Reply - AEO: How AI is Changing Content and Discovery
- SEO & KI Meetup - LLMO & GEO: Wie bekommst du Klicks von ChatGPT?
- Peec AI - Impact of AI Search: Hype or reality?
- Peec AI - AI Search: 2025 Recap & 2026 Game Plan (Panel)
- Greenpark - Decoding AI Search – From Citations to Conversions
- Guruu - GEO Content Strategien
- eMarketing Association - The intersection of SEO and GEO
- comms collective, Berlin - KI in der PR (Panel)
- Search Engine Journal - Proven AI Visibility: From SEO Strategy To GEO Tactics
2024
- PI Live, Miami - SEOver? How AI is transforming the future of coupon hunting (Panel)
- SEO & Content Club, Berlin - Leverage Frameworks & Mental Models to Uplevel your SEO Game (Keynote)
2023
- SMX Inhouse SEO Day, Berlin - Frameworks & Mental Models for SEO Excellence (Keynote)
- Democratizing SEO - Which type of SEO leader are you?
- Digital Bash Marketing Automation - OpenAI und ChatGPT: Wilder Westen in Marketing und SEO? Machen KI-Tools Texter:innen jetzt überflüssig? (Panel)
- MSD (Merck) Sofa Talk - SEO in the Subscription Medicine Space
- Decoding SEO - US vs EU
- UNmiss - SEO with Frameworks & Mental Models
- Campixx, Berlin - Inhouse SEO (Panel)
2022
- Digital Bash Main Event, Hamburg - SEO Maßnahme der Gewinner und Verlierer
- Digital Bash Main Event, Hamburg - Metaverse und andere Trends (Panel)
- TÜV Marketing Excellence - How SEOs & marketers can work hand in hand
- Skills Booster SEO Day - Cheese, wine & whistles: Manipulating Google
- Plerdy SEO Party - Manipulating Google with Elon Musk & Boris Johnson
- Searchmetrics SEO Masterminds Summit - Cheese, wine & whistles - Manipulating Google for fun and profit - with Elon Musk & Boris Johnson
- Searchmetrics SEO Masterminds Summit - Enterprise SEO – Performance at large scale for global players (Fireside chat)
- idealo SEO Day - Cheese, wine & whistles - Manipulating Google for fun and profit - with Elon Musk & Boris Johnson
- Digital Bash SEO - Wie Boris Johnson & Elon Musk Suchergebnisse manipulieren
- Digital Bash Metaverse - So wird ein NFT erworben
- Digital Bash Metaverse - So wird ein Grundstück im Metaverse gekauft
- Digital Bash Metaverse - Status-quo und Zukunftsaussichten des Metaverse (Panel)
- Universität Darmstadt - SEO Basics
2021
- DomainCrawler SEO Recap 2021 - The significance of Google updates in 2021
- AXCD - Evolution of Content
- Digital Bash - SEO (Panel)
- idealo SEO Day - My dirty little SEO & Social Media experiences
- OMR SEO Deep Dive - SEO Tools
- Uni Darmstadt - SEO Basics
2020
- HR Meetup Cologne - Google Jobs
- Sistrix - Evergreen Content
- OMR SEO Deep Dive - SEO Tools
- idealo SEO Day - Evergreen Content
- TEN at 10 - SEO (Panel)
- Searchmetrics - What is the real impact oft Voice Search, BERT & Co?
- Uni Darmstadt - SEO Basics
- DEPT Talks Live - SEO Mythen
2019
- Internet World, München - Ich habe Daten. Wie stelle ich die richtigen Fragen?
- DMEXCO, Köln - SEO braucht Daten
- Digital Trends, Sofia (Bulgarien) - The future of SEO
- Digital Expert Week, Berlin
- SMX & Peak Ace Online Marketing Battle, Berlin - How the voucher mafia used Paid Parasite Hosting Spam to game Google
- SEO Day, Köln - SEO 2020
- SEO SEA World, Hamburg - SEO 2020
2018
- Search London, London (UK) - SEO 2018: Mobileman Pinscher, Content Terrier & Shetland Speechdog
- SEO Campixx, Berlin - Ranking Faktoren: Totes Relikt oder Wegweiser für die Zukunft?
- Searchmetrics - Voice Search & Sprachassstente: OK Google, zeig mir Optimierungspotenziale!
- SEO 4 Pirates, Berlin - Rankingfaktoren im Tourismus
- Digital Experts Week - Orange & Green Belt Training
- Hering Schuppener, Berlin - SEO & Reputation Management 2018
- Searchmetrics - Winning Position 0: How to target and achieve Google Featured Snippets
- Searchmetrics - Zünden Sie den Turbo für Ihren Content-Erstellungsprozess
- LEAP Academy - SERP Features = Ungehobene Potentiale
- Searchmetrics - SERP Features
- OMK, Lüneburg - Wie stelle ich die richtigen Fragen?
2017
- SEO Campixx, Berlin - Warum Ranking Faktoren tot sind
- iBusiness - eCommerce Content : mit nutzer-zentrierten Inhalten an die Spitze der SERP
- Searchmetrics - SEO & Conversion Optimierung
- Digitalagentur Gerhard - SEO 2018
- OMT - Rankingfaktoren in Zeiten von Deep Learning
- Searchmetrics - Goal completion as a ranking factor (SEO+CRO)
- Sixt SEO Wiesn, München - Travel Ranking Factors
2016
- Internet World, München - Content Marketing
- Performance Marketing Insights, Amsterdam (Niederlande) - SEO 2016
- Sixt SEO Wiesn, München - 4 Thesen und 2 Tricks zu SEO & Content
- Suchradar - SEO 2016
- MRM//McCann - Spam is dead. Long live user intent.
- FH Steyr - Mark- und Wettbewerbsanalyse im SEO
- Marketing On Tour - Keywords & Links sind tot
- 121 Watt Academy, Berlin - SEO 2017
- All Things Performance, Athen (Griechenland) - SEO 2017
2015
- Search Conference, Frankfurt - Data Driven Content Marketing
- SEO Day, Köln - 8 häufige SEO Fehler
- Content Marketing Tuesday, Berlin - SEO ist tot & Content ist King
- Sixt SEO Wiesn, München: Mobile Ranking Factors
- Searchmetrics - Ranking Faktoren 2015
- The Hive Conference, Berlin: The future of search - what bloggers need to know about SEO in 2015
- SEO Campixx, Berlin: 45 Tools in 45 Minuten
2014
- SMX, München: SEO Patente
- SMX, München: Google Webmaster Tools
- dm Marken Camp Beauty, Düsseldorf: SEO für Blogger
- SEMSEO, Hannover: Online Reputation Management
- SEO Campixx, Berlin: .htaccess für Nicht-Techies
2013
- re:publica 13, Berlin: Die Vermessung der Social Media-Welt: Multiplikatoren im Netz, ihre Themen und Resonanz im Bundestagswahlkampf
- SMX, München - Wikipedia
- SEO Campixx, Berlin - Wikipedia
- WWU Barcamp, Münster: Social Stalking - Identitäts- und Datendiebstahl im Social Web
2012
- SEO DAY, Köln: SEO Patente
- Stiftung der Deutschen Wirtschaft, Magdeburg: Gefahren von Social Media
- WWU Barcamp, Münster: SEO Site Clinic
2010
- Barcamp OWL, Bielefeld: SEO Site Clinic