Malte Landwehr

Awards and Recognition

Awards, recognitions, certificates and research grants won by Malte Landwehr, together with the awards won by the companies he helped build.

Awards and Recognition

Awards and recognitions won by Malte Landwehr.

  • Best Paper by a Young Scientist, German Association for Journalism and Communication Studies (DGPuK). For the network and content analysis of how journalists, political speakers and citizens discussed the NSA and Snowden affair on Twitter.
  • Top 50 Marketing and Business Visionary, Adello.
  • Best New SEO Blog, seoFM, 2007.
  • Top 100 SEO Agency, iBusiness.
  • 7x SEO Agency Seal and Agency Recommendation, SEO United.
  • Top 40 Blog in Germany, Deutsche Blogcharts and Virato.
  • Who To Follow: 75 Germans in the Social Web, t3n.
  • Top 3 Speaker, SEO DAY.
  • Top 3 Speaker, AllThingsPerformance.
  • Second-best SEO article, SEO United.
  • Number 1 in the February 2008 charts, Mister Wong.

Certificates

Malte Landwehr holds the following certificates.

  • Project Management, University of California, Irvine.
  • Leadership Skills, HEC Paris.
  • Problem Solving with Excel, PwC.
  • Career Essentials in Generative AI, Microsoft.
  • Fundamentals of Generative AI, Maven.

Research Grants

Malte Landwehr was involved in projects that received the following research grants.

Konrad-Adenauer-Stiftung

Malte Landwehr was part of two research projects funded by the Konrad-Adenauer-Stiftung between 2011 and 2013. Both studied social media monitoring of political communication in Germany, including the analysis of political discourse in the run-up to the 2013 federal election.

DFG

Malte Landwehr was part of a research project funded by the German Research Foundation (Deutsche Forschungsgemeinschaft, DFG) between 2012 and 2014. Topic Dynamics of Public Communication on the Internet (Themendynamik der öffentlichen Kommunikation im Internet) was a network and content analysis of trending topics on Twitter.

BMBF

Malte Landwehr was part of a federally funded research consortium financed by the Federal Ministry of Education and Research (Bundesministerium für Bildung und Forschung, BMBF) between 2012 and 2015. Within Discourse Analysis in Social Media (Diskursanalyse in Social Media) he worked on the sub-project for data tracking and network analysis.

Vodafone Institute

Malte Landwehr was part of a research project funded by the Vodafone Institute for Society and Communications (Vodafone Institut für Gesellschaft und Kommunikation) in 2013. It monitored public communication on social media in the run-up to the 2013 federal election.

IBM

Malte Landwehr received a scholarship from IBM for the social network analysis and social media analytics research at the University of Münster.

Peec AI

Malte Landwehr is the CPO and CMO at Peec AI. While at Peec AI, he won the following awards with Peec AI.

  • Number 17, 25 companies Europe's startup insiders watched most closely in H1, Sifted, July 2026.
  • Fastest-growing AEO vendor, Ramp, May 2026.
  • Number 2, Hot 25, Harmonic, Q2 2026.
  • Second fastest-growing German startup, Crust Data, April 2026.
  • Most explored start-up in Germany, Startupmap, April 2026.
  • Number 2, Hot 25, Harmonic, Q1 2026.
  • Trending Software Vendor with breakout growth, Ramp, February 2026.
  • Number 3, Hot 25, Harmonic, Q4 2025.
  • Europe AI 100, Accel, November 2025.
  • Number 2, Best SaaS Websites on the Internet, Framer, November 2025.
  • Number 14, AI Top 100, Sifted, November 2025.
  • One of Europe's fastest-growing start-ups, Business Insider.

idealo

Malte Landwehr was Head of SEO and later VP SEO at idealo. While at idealo, he won the following awards and recognitions with idealo.

  • Testsieger, Preissuchmaschinen 2024, Deutsche Gesellschaft für Verbraucherstudien (DtGV), January 2024. Overall winner with the grade 1.4, sehr gut, and winner of the Preise category.
  • Testsieger, Flugpreis-Suchmaschinen 2023, DtGV, December 2023. flug.idealo.de was the overall winner with the grade 1.4, sehr gut, and came first for customer service.
  • Testsieger, Preissuchmaschinen 2021, DtGV, March 2021. Overall winner with the grade 1.3, sehr gut, and a perfect score for comparison range.
  • First place for customer service, Flugpreis-Suchmaschinen 2021, DtGV. Grade 1.5, sehr gut.
  • Core Web Vitals Hall of Fame, Google.
  • Largest winner of the July 2021 Core Update, Sistrix.
  • Second-largest winner of the November 2021 Core Update, Sistrix.
  • Second-largest SEO visibility growth in 2021, Sistrix.
  • Largest growth in organic traffic for an e-commerce website in 2022, Semrush and Digitaleffects.
  • From the 24th to the 12th largest website, Searchmetrics.

Searchmetrics

Malte Landwehr was VP Product at Searchmetrics. While at Searchmetrics, he won the following awards with Searchmetrics.

  • Bestes SEO Tool, SEMY Awards, 2017.
  • Beste SEO Suite, SEMY Awards, 2016.
  • Best SEO Software Suite, European Search Awards, 2016.
  • Beste SEO Suite, SEMY Awards, 2015.
  • Best SEO Software Suite, European Search Awards, 2015.
  • Best SEO Software Suite, UK Search Awards, 2015.

Selected Publications

Malte Landwehr has published the following work.

  • Graphzentralität in Autor-Zitate Netzwerken, GRIN Verlag, 2011. On using PageRank and other centrality measures to identify the most important scientists in a citation graph. Landwehr, M. (2011). Graphzentralität in Autor-Zitate Netzwerken: Graphzentralitäten als Alternativen zu h-Index und PageRank bei der Bewertung von Wissenschaftlern. Munich: GRIN Verlag, 41 pp. ISBN 978-3-656-00775-3, EAN 9783656007753.
  • Die „Dreiecksbeziehung“ zwischen Journalismus, Sprechern und Bürgern, with Sanja Kapidzic, Christoph Neuberger and Stefan Stieglitz. The network and content analysis of the NSA affair on Twitter that won Best Paper by a Young Scientist. Kapidzic, S., Landwehr, M., Neuberger, C., & Stieglitz, S. (2014). Die „Dreiecksbeziehung“ zwischen Journalismus, Sprechern und Bürgern: Netzwerk- und Inhaltsanalyse der NSA-Affäre auf Twitter. Paper presented at the Annual Conference of the Deutsche Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK), Passau.
  • Prompt Tracking Works, But Not as a One-Prompt Measurement System, SSRN working paper, 2026. On prompt wording and brand visibility in AI answer engines. Ehrlinspiel, J., Landwehr, M., & Rudzki, T. (2026). Prompt Tracking Works, But Not as a One-Prompt Measurement System: Prompt Wording and Brand Visibility in AI Answer Engines. SSRN Working Paper No. 6914539.
  • Cited-Listicle Rank-Tier Exposure, Author Type, and LLM Brand Visibility, SSRN working paper, 2026. A two-part model of selection and prominence in generative engine responses. Ehrlinspiel, J., Rudzki, T., & Landwehr, M. (2026). Cited-Listicle Rank-Tier Exposure, Author Type, and LLM Brand Visibility: A Two-Part Model of Selection and Prominence in Generative Engine Responses. SSRN Working Paper No. 6753841.